When:
Monday July 28th, 2008 at 6:45PM

Where:
Samsung Experience Center, 10 Columbus Circle, NYC

RSVP:
Please RSVP here.

Cost:
Free, as always.

Dear NY MoMo-ers and friends….

MobileMonday New York invites you to join us on Monday, July 28th at 6:45PM at the Samsung Experience Center for an expert-panel discussion around the initial findings of Stratemerge’s study on social networks and debate the findings’ potential market implications.

Following the event Nokia is sponsoring  a wine reception to follow at the Landmarc  which is also located on the third floor of  10 Columbus Circle.

Panelists

• Jennifer Byrne, Director, Digital Media Verizon
• Kendra Commander, Head of Mosh Business Programs, Nokia
• Daniel Cohen, Vice President, Business Development, Dada
• Keith Katz, Vice President of Marketing, Cellufun
• Rachel E Wilde, Vice President of Marketing and Sales, Next2Friends
• Ben Boissevain, Managing Partner, Agile Equity
• Ari Zoldan, Founder and CEO, Quantum Networks, LLC

About the study:
Stratemerge is currently conducting a study to assess the viability and monetization potential of social networks focusing on the mainstream segment of consumers that represents 50% of US and EU markets. This segment is categorized by consumer behavior rather than age or gender.  These are consumers who have been found to be emotionally and financially compelled by simplicity and relevance in technology they choose to buy. They view their mobile devices primarily as a way to communicate and stay connected with their relationships. They expect value and reliability in devices and services that they purchases. Many of us fit perfectly into this segment or at least know someone who does.

Many thanks to the many of you who have already responded to the online survey portion of the study which can still be found here. The online survey will remain open for two more weeks.  You are welcome to take part of the online survey portion of the study. A findings report will be made available to all participants in the month of August 2008.

Thank you for your continued support and contributions. As always those of you who are interested in sponsoring MobileMonday NY, or have particular interest in this topic, please reach out to us directly.

We look forward to seeing you on the 28th.

Respectfully yours -
Lubna Dajani and David Harper
Founders, MobileMonday New York

Mobile Internet is king! Join us in New York and listen to experts discuss location-based targeting, web analytics, testing, community marketing, widgets, strategy, promotion, type-free surfing, and creating a mobile experience that makes users come back for more.

How do you incorporate mobile Internet into your Internet marketing strategy? Learn at IMC!

Buy your ticket(s) now to take advantage of the low price!

Read the program/agenda

Learn how to build, acquire, and retain customers by using smarter marketing optimization.

The program will mix presentations with discussion panels and networking opportunities. Leading North American and European experts will share their knowledge, and you will have a chance to meet with those who have dared, pioneered, and succeeded. Learn from mistakes by others.

Whether you’re an advertiser, a marketer, or a business analyst, our goal is to provide you with valuable and actionable knowledge. Newbies and seasoned Internet marketers alike will find something they can take back to the office.

You can talk, read e-mail, send text and multimedia messages using your cell phone, but is it possible to do more? Speakers and panelists at IMC New York 2008 will discuss in detail the possibilities and limitations.

IMC is produced by experts, for experts, and for all of you who’d like to become experts. Over the past nine years, it has been held in eight North American and European cities. Welcome to the thirteenth IMC!

The producers of IMC have experience from working as practitioners, vendor representatives, consultants, and event producers.

IMC New York 2008 will be hosted in Manhattan, New York, right across from Madison Square Garden at the popular Hotel Pennsylvania. We’ve rented the ballroom , which has an astonishing view over the Manhattan skyline, including the Empire State Building.

Buy your ticket(s) now to take advantage of the low price!
Read the program/agenda

This month’s event, “Optimizing the Mobile Experience and Increasing Visibility with Social Search and Mobile Analytics” is sponsored by taptu.

Bryson Meunier, Resolution Media: To demonstrate how rapidly the mobile web and mobile search is developing these days, ten months ago David Harper said at the Mobile Monday NY dedicated to Mobile SEO:

“There is a real lack of analytics, as far as traffic or benchmarks. Many analytics tools don’t understand mobile traffic.”

Today, however, there are many analytics packages in place to optimize mobile campaigns, including Amethon, Bango, Mobilytics and Quattro Wireless. The fast-paced world of mobile search has also brought Taptu to the forefront in the last six months with their mobile social search engine, which many have called a serious competitor to Google in mobile search.

Other variations in mobile search and discovery are also emerging in the US, such as QR codes and mobile visual search. For webmasters, search engine marketers and advertisers still thinking of mobile optimization in terms of links, title tags and traditional web analytics, there is much to learn today about the opportunities available in the medium.

Fortunately, Mobile Monday NY is hosting a free event on April 28th to discuss the new opportunities available in mobile search and discovery since that Mobile SEO panel just ten months ago. How can marketers best leverage social search and mobile analytics to bring visibility to their brand today? Representatives from several companies active in mobile analytics and social search, including Amethon, Bango, ESPN, Quattro Wireless, Mobilytics, Resolution Media, TigTags, and taptu, will be on hand to discuss. | RSVP here

Moderator:

• Bryson Meunier, Resolution Media

Panelists:

• Dean Collins, Amethon
• Joe Cuccinelli, Quattro Wireless
• Dan Mason, ESPN Mobile Web
• Adam Kerr, Bango
• Greg Harris, Mobilytics
• Stephen Ives, taptu
• Stan Wiechers, TigTags

Your Hosts:

• Lubna Dajani, Stratemerge
• David Harper, Winksite

When:
Monday, April 28 2008 at 7:00 PM (until 9:00 PM)

Where:
Samsung Experience
Time Warner Center – Shops at Columbus Circle
10 Columbus Circle, 3rd floor
New York City, New York 10022
(map)

At the intersection of Broadway, Eighth Avenue, Central Park South and
Central Park West.

Subways to Shops at Columbus Circle: A/C, 1/9, B/D
to 59th Street/Columbus Circle

Cost: FREE, please just RSVP here.

For sponsorship and participation please email lubna [dot] dajani [at] mobilemonday [dot] net.

About Bryson Meunier
Bryson is the Product Champion for Natural Search at Resolution Media, an Omnicom Media Group Company. His position gives him the opportunity to drive SEO strategy for some of the world’s top brands, and to share some of his learnings at BrysonMeunier.com. Special interests include linguistics, semantic search, and all types of content syndication strategies, including mobile SEO and video search optimization. He has previously reviewed the major mobile analytics vendors in his Mobile SEO’s Guide to Mobile Analytics

The Evolution and Monetization of Mobile Video. - part of the enabler track of the Ubiquitous Web series

Recent advances in mobile video players, streaming technologies and transcoding platforms are enabling the transmission and reception of video universally across fixed and mobile devices. This evolution is creating new ways to monetize mobile video and develop new mobile audiences, a new advertising base and potentially new types of social networks.

In parallel, mobile video broadcasting is being deployed with dedicated spectrum to relieve the bandwidth bottlenecks that will result when video streaming becomes widely popular over the mobile internet. How will these services complement each other?

MoMo-NY presents speakers from five emerging companies active in mobile video:

• Daniel Torras - Vantrix
• Bhaskar Roy - Qik
• Bob Walczak - Ringleader Digital
• Max Haot - Mogulus
• Shaun Thanki - Actinamo

This will be followed by a panel of leading experts discussing the business models and investment opportunities in mobile video applications:

• Panel Moderator: Lubna Dajani – Founder of Stratemerge, co-Founder MobileMonday-NY
• Paul Walsh – Entrepreneur and CEO, Segala, UK.
• Anton Wahlman – Managing Director, Communications Technology Research, ThinkEquity Partners LLC.
• Eric Petajan – CTO – VectorMAX Corp, USA
• Loren Feldman – 1938 Media
• Chip Canter - VP Content & Business Development – Mobile, NBC Universal, USA.

When:
Monday, March 24, 2008 at 6:45 PM

Where:
Samsung Experience Center
Time Warner Center – Shops at Columbus Circle
10 Columbus Circle, 3rd floor
New York City, New York 10022
(map)

At the intersection of Broadway, Eighth Avenue, Central Park South and
Central Park West.

Subways to Shops at Columbus Circle: A/C, 1/9, B/D
to 59th Street/Columbus Circle

Cost: FREE, please just RSVP here.

For sponsorship and participation please email lubna [dot] dajani [at] mobilemonday [dot] net.

Cheers,
Lubna Dajani
David Harper

So, please come join us this Monday February 25th at 7:00 PM to celebrate our own BuzzD and also share in a recap of the Mobile World Congress.

Please note that for this glorious celebration we have a venue change as our dear friends at Sunshine Suites will be hosting us in there beautiful location in the heart of trendy Tribeca.

Address:
Sunshine Suites
12 Desbrosses Street
Between Hudson & Greenwich below Canal

Easy access from the 1/A/C/E form Canal Street

A blurb about Sunshine:
Sunshine Suites is the leading provider of affordable rental office space in the heart of vibrant New York City. We offer a complete corporate solution without the suit and ties but chock - full of necessary amenities in one package at an incredibly low price. From workstation to private office, Sunshine Suites is the perfect all-inclusive small business home base. We make your company succeed.

We are delighted to share with you that MobileMonday-NY have entered into an association cross promotion partnering agreement with Informa Telecoms and Media kicking off the partnership with their 2nd annual Mobile Advertizing and Marketing USA ’08, taking place this January 22-23rd 2008 at JW Marriott, San Francisco, USA.

The agreement secures a 15% discount to all MobileMonday members. If you are interested please contact emma [dot] abrahamson [at]informa.com to register and receive our 15% discount.

I am also pleased to share with you that our own Ms Lubna Dajani will be moderating the Carrier Roundtable schedule for January 22nd at 4:30PM. As well, Lubna will be chairing the morning of the following day and moderating the 10:00AM panel Getting to Grips with the Mobile Web. For further details on this content rich event please visit www.informatm.com/mobileads

Please feel free to share this invite with other chapters that you are affiliated with.

Lubna looks forward to seeing many of you there.

The MobileMonday NY team is pleased to announce that we have entered into a Media Sponsorship agreement with Dow Jones FIS to bring you the benefit of a 20% discount to their VentureWire’s Mobile Technology Summit, taking place this December 11, 2007, Grand Hyatt, New York City. Register online or call 866-291-1800 and be sure to use code MMNY to receive your savings.

By bringing together corporate development and strategy executives, VCs and entrepreneurs, Mobile Technology Summit will provide a comprehensive outlook on the wireless industry and the investment landscape. Scheduled for December 11, 2007 at the Grand Hyatt in New York City, the conference features presentations from 30 up-and-coming start-ups; keynotes from Kristin Rinne, SVP of architecture and planning at AT&T and JB Perrette, president of digital distribution at NBC Universal; and insights from industry leaders.

Attendees of Mobile Technology Summit will walk away with dozens of new industry contacts, a host of promising deal or partnership opportunities, and a clear signal on:

• How new devices like the iPhone will impact content and pricing from carriers—and how these changes will influence future innovation
• What changes might occur due to recent advances in the mobile content market
• What carriers are looking for from start-ups
• How U.S. companies are affected by wireless advances in Europe and Asia
• Which technologies have investors and executives excited
• What’s ahead for the LBS market

Special Offer for MobileMonday members: MobileMonday has partnered with Dow Jones VentureWire to offer its members a 20% savings off the standard admission rate. Register online or call 866-291-1800 and be sure to use code MMNY to receive your savings.

When: Monday, Nov 19th, 6:30-9 PM as always with a lovely networking reception compliments of our gracious host Samsung.

Giveaways: A selection of 5 Samsung handsets:

• UpStage
• U740
• Gleam
• BlackJack
• Blast

Where:

Samsung Experience Center
Time Warner Center – Shops at Columbus Circle
10 Columbus Circle, 3rd floor
New York City, New York 10022
(map)

At the intersection of Broadway, Eighth Avenue, Central Park South and
Central Park West.

Subways to Shops at Columbus Circle: A/C, 1/9, B/D
to 59th Street/Columbus Circle

Cost: FREE, please just RSVP here.

Moderator:

• Sascha Segan, Lead Analyst Mobile Phones, PC Magazine
  Sascha Segan is PC Magazine’s Lead Analyst for mobile phones and PDAs. He is responsible for testing, benchmarking and evaluating mobile phones and other handheld devices. Sascha joined the magazine in 2004 after covering consumer electronics for technology, travel and lifestyle publications, and editing the now hard-to-find book, “I Just Got a Cell Phone, Now What?” He once helped cover an election in Africa using only a PalmPilot Professional with a modem and attachable keyboard as his traveling gear.

Panelists:

• Pete Skarzynski, Senior Vice President of Strategy, Samsung Telecommunications America
  Pete Skarzynski is Senior Vice President of Strategy at Samsung Telecommunications America (STA). In this role, he is responsible for wireless handsets, infrastructure and business communications systems strategies, new business development and product planning for 4G devices. Mr. Skarzynski joined STA at its headquarters in Dallas in August 1997. Mr. Skarzynski has led the effort to establish Samsung as one of the largest mobile handset providers in the United States. He has successfully overseen Samsung’s positioning as a premium brand through the introduction of the industry’s first handheld products using voice-activated dialing, Internet access, integrated MP3 players. He also helped launch the first GPS-enabled handset and the first PDA/wireless phone combination device.
• Mudassir Sheikha, VP Solutions, Mobile Complete
  Mudassir is responsible for the Solutions organization managing all aspects of delivery of products to customers. Mudassir spent two years in Karachi, Pakistan where he established and headed Mobile Complete’s offshore development center. Prior to joining Mobile Complete, Mudassir served as a director at Solerent, a company he founded. Previously, Mudassir was part of the Venture Finance group at Garage Technology Ventures where he worked with seed-stage companies in the software and consumer Internet industry. Before Garage, he held various technical positions at Brience and Trilogy Software and he started his career as a consultant at Ernst & Young. Mudassir holds a Masters in Computer Science from Stanford University and a Bachelors in Computer Science and Economics from the University of Southern California.

A round table discussion with Berge Ayvazian, Chief Strategy Officer, Yankee Group; Carl Taylor, Director of Applications & Services, Hutchison Whampoa Europe; Charles McCathieNevile, Chief Standards Officer, Opera Software; Sean Owen, Software Engineer, Google; Matt Womer, Mobile Web Initiative Lead Americas, W3C; and Vance P. Hedderel, Director, PR and Communications, dotMobi, moderated by Lubna Dajani, co-founder MobileMonday New York, CEO Stratemerge.

Today’s Web has evolved into the service delivery platform of choice offering a realm of possibilities in communication and digital exchange. Mobile and related enabler technologies have the capacity to propagate and enrich the Web anywhere. In this way, mobility enables ubiquity. Now, it is time to integrate broadband mobile access with web-resident services to create the new world of ubiquitous computing and interaction known as the Ubiquitous Web. MobileMonday New York is pleased to announce that this month’s panel will be the first in a series of round table discussions. Throughout the series Ms. Dajani together with international thought leaders and innovators will explore the potentials, expose the challenges, and highlight the opportunities emerging from this mass convergence of technology, industry, and culture.

We invite you to join us this October 29th as we kick off The Ubiquitous Web with “Making It Happen”.

The panel will consider the collaborative industry initiatives that are enabling this to happen - including best practice from GSMA, OMA, and MMA for mobile web design, mobile marketing and advertizing; style guides from dotMobi; W3C developments such as POWDER (web of meaning) and others. The debate will be underpinned by one of the world’s most innovative network operators in creating products for the mobile web.

When: Monday, October 29th, 6:45-9 PM as always with a lovely networking reception compliments of our gracious host Samsung…

Giveawy: The Yankee Group will be raffling off ONE full conference access pass to Mobile Internet World valued at $1195. (Nov 13-15, Boston)

Where:

Samsung Experience Center
Time Warner Center – Shops at Columbus Circle
10 Columbus Circle, 3rd floor
New York City, New York 10022
(map)

At the intersection of Broadway, Eighth Avenue, Central Park South and
Central Park West.

Subways to Shops at Columbus Circle: A/C, 1/9, B/D
to 59th Street/Columbus Circle

Cost: FREE, please just RSVP here.

Moderator:

Lubna Dajani, is co-founder, MobileMonday New York, and founder & CEO of Stratemerge Inc. a provider of connected solutions, strategic development, & brand incubation specializing in mobile & emerging technologies. Ms. Dajani has been engaged by industry leaders such as Microsoft, CTIA, DotMobi, Viacom, VectorMax and a host of network operators. In partnership with Tribute Third Millennium, Ms. Dajani is architect of the digital & interactive elements of the global multi-media campaign Listen- an unprecedented collaboration between media, the arts, brands, & charity brought together to ignite a commercially sustainable communication platform aimed at raising the quality of life for children while funding children’s charity projects around the world.

Panelists:

Berge Ayvazian oversees Yankee Group’s new growth mission, providing thought leadership for the firm’s research, consulting and events in the mobile, telecom, IT, applications, media and entertainment industries. He directs a range of research and consulting projects across a broad group of topics, including communications industry structure, broadband service provider strategy, mobile network infrastructure, enterprise networking strategy, information technology and applications. He leading several new research, consulting and product initiatives on the convergence of broadband and mobile network technologies, and the emerging business strategies of mobile broadband service providers. He is Yankee Group’s principal public spokesperson and is the co-chairman of Trendsmedia’s WiMAX World Conference, keynote speaker at W2i Digital Cities Convention and a featured moderator of a CIO panel on wireless and broadband at Telefonica’s Leadership Conference of the Americas.

Charles McCathieNevile is a Web standards and architecture expert, with a special interest in accessibility and usability. As a veteran of W3C, he has worked on many programmes including Semantic Web, Web Accessibility, SVG, HTML, CSS and more recently POWDER. Opera Software develops the Opera Web browser, a high-quality, multi-platform product for a wide range of platforms, operating systems and embedded Internet products. Opera’s business strategy is to provide a browser that operates across devices, platforms and operating systems, that can deliver a faster, more stable and flexible Internet experience.

Carl Taylor has worked for Hutchison since 2000 developing new applications and services for its 3G networks, and in the creation of Hutchison’s mobile technology strategy. He is currently focused on growing the Group’s X-series product range. Carl is Hutchison’s representative to the GSMA Services Review Group and Mobile Advertising Programme addressing the new business models, media buying platform, inventory management, auditing and campaign metrics. He is the Hutchison representative to the dotMobi Product Steering Group and W3C. For several years he managed a mobile communications consultancy business, before moving to NEC to lead their 3G radio infrastructure development. He has a history in mobile technologies dating back to 1987 with the first CT2 cellphone systems. Hutchison Whampoa Limited is a leading international corporation with US$31 billion turnover and 220,000 employees worldwide. Its mobile telecoms subsidiaries have more than 40 million customers. Hutchison’s X-Series products are mobile Internet applications that combine the best mobile broadband services with flat rate tariffs.

Sean Owen is a software engineer in Google’s New York office, focused on mobile web-specific search. He has helped lead development of mobile web search and Google’s search integrations with major operators like Vodafone, KDDI and China Mobile. Sean represents Google in the W3C’s Mobile Web Initiative and is editor of the mobileOK Basic specification.

Vance P. Hedderel is Director of Public Relations and Communications at dotMobi. He brings more than a dozen years of experience in technology sector communications to dotMobi. Previous to dotMobi, Hedderel served as Director of Corporate Communications at XO Communications, the largest Competitive Local Exchange Carrier (CLEC) in the United States. He was also responsible for global marketing communications at Primus Telecommunications and at MCI / WorldCom, where was also a lead member of the team responsible for communications on the $37 billion MCI / WorldCom merger. Prior to the technology sector, Hedderel was Chief Marketing Communications Officer of the Pentagon Federal Credit Union, where he directed all aspects of $10 billion company’s communications initiatives, including an award-winning corporate web site. He has also been an instructor of composition and literature at George Mason University. Hedderel has an MFA in Writing from George Mason University and a BA in English from the University of New Orleans.

Matt Womer is the Mobile Web Initiative Lead for the Americas at the World Wide Web Consortium. As such Matt is responsible for Mobile Web outreach activities. He also serves as the Team Contact for the Device Description Working Group within the Mobile Web Initiative, the Protocol for Web Description Resources (POWDER) Working Group, and the Voice Browser Working Group. Before joining the W3C, Matt worked on mobile web applications and standards at Orange Labs as a Principal Engineer. Prior to Orange, Matt was an engineer at number of Boston area startups involved in speech recognition, the Web and the mobile Web, including SnowShore (now a part of Cantata), and PureSpeech (now a part of Philips).